OVERVIEW

Orthology has teamed up with NYSportsMed to create a world-class solution for rapid recovery from physical injuries and chronic pain.


CHALLENGE
Create a responsive site with the company’s new branding to make it easy for new and current patients to book an appointment online. 
SOLUTION
Create a clean and vibrant responsive design that would reflect their reimagined brand voice. In order to make the transition from NYSportsMed to Orthology as smooth as possible, it was imperative to not only educate the user on the new brand, but also make booking appointments online as easy as possible, especially from a mobile device. 

ROLE
Art director, lead designer

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